Hi, I’m Zainab. Welcome to my full-fat kitchen!

I’m a London-based content creator and recipe developer who believes that good food doesn’t need to be complicated to be deeply satisfying.

My cooking is guided by instinct, my Pakistani heritage and my travels. I work  with simple ingredients, bold flavours and  recipes that feel comforting without losing  their spark, from fiery curries built from  scratch to the little upgrades that turn an  instant ramen bowl into something you  crave again and again.